AI Insights · Timothy · October 2021
Top 5 Health and Fitness Apps on iOS in Europe for Q3 2021
In Q3 2021, Strava, MyFitnessPal, Calm, Headspace, and komoot led the health and fitness category on iOS in Europe, demonstrating varied trends in revenue, downloads, and active users.
In Q3 2021, the health and fitness category on iOS in Europe saw notable performances from five leading apps: Strava: Run, Bike, Hike, MyFitnessPal: Calorie Counter, Calm, Headspace: Sleep & Meditation, and komoot - hike, bike & run. Data from Sensor Tower provides insights into their weekly downloads, revenue, and active user trends.
Strava: Run, Bike, Hike experienced significant fluctuations in weekly revenue, peaking at around $1.3M in mid-July. Despite a drop to approximately $269K in early July, the app maintained a steady range of $303K to $448K towards the end of the quarter. Weekly downloads varied between 44K and 53K, while active users saw a decline from 1.8M to 1.6M over the quarter.
MyFitnessPal: Calorie Counter showed consistent revenue figures, starting at $278K and ending at $253K. Downloads ranged from 42K to 52K, with a slight increase in early September. Active users saw a gradual decline from 2.6M to 2.3M throughout the quarter.
Calm demonstrated stable revenue growth, starting at $202K and peaking at $261K in early September. Downloads fluctuated, reaching a high of 54K in early September before dropping to around 33K by the end of the quarter. Active users remained relatively stable, fluctuating around 370K.
Headspace: Sleep & Meditation saw a varied revenue trend, peaking at $300K in late August and dropping to $170K by the end of September. Downloads remained steady, ranging from 24K to 31K. Active users decreased from 353K to 325K over the quarter.
Finally, komoot - hike, bike & run experienced a significant revenue peak of $425K in mid-August, before declining to $111K by the end of September. Downloads ranged from 41K to 66K, with active users increasing from 494K to 561K in mid-September before settling at 528K.
These insights, provided by Sensor Tower, highlight the dynamic nature of the health and fitness app market on iOS in Europe. For more detailed analytics and trends, visit Sensor Tower.